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Showing posts with the label designing

managing as designing video

This is a good introduction to the shared space  that professions can occupy in the domain of design . Highly recommend the book that came out of this  conference authored by Richard Boland and  Fred Collopy (Stanford Business Books). Managing as Designing Managing as Designing vimeo.com

What's the 'trick"?

Many articles on Steve Job’s tenure at Apple have focused on the mystery of Job’s approach to his work. The articles are representative of the ongoing desire to uncover the recipe or secret sauce that made Apple’s products so dominant in the market place. The focus on design is often mentioned as Apple’s essential core competence during the Job era. Job’s character is often critiqued, but mostly the center of attention is on trying to discern his—i.e. Apple’s—design approach, processes and methods during his time at the helm. As a popularized guess, ‘design thinking’ has become the normative category to use when referring to these or anyone’s methods or approaches to successful designing. That was not Job’s approach but ‘design thinking’ has taken on a life of its own. ‘Design thinking’ in fact has become a highly touted approach for businesses and governments to take whether focused on products or services. ‘Design thinking’ is being pushed in text and video as the strate...

Designing for Innovation

Keynote: Shock, Stress & Innovation: Reinventing Global Resilience for the Information and Knowledge Age, hosted by the National Defense University, Washington DC