I have participated many times with colleagues and others in discussions about the importance of transparency and clarity in the use of terms such as design, innovation, creativity, change et. al. Related to this, a book I recommend highly, was the last book published by Russ Ackoff:
Differences That Make a Difference: An Annotated Glossary of Distinctions Important in Management.
Russell L. Ackoff
Triarchy Press. 2010
Devon, UK
And then as a reality check on reality:
Corporate speak
https://lnkd.in/g45S4ha
Horst Rittel is one of the seminal residents in my 'Berkeley Bubble'. Recently a friend and colleague sent me an article about ‘double-wickedproblems’ . I have become ever more aware of the increasing number of references to ‘wicked problems’ in all forms of media that seem to have missed Rittel’s deeper insights . This brought up the concern I have about the use and miss-use of the term ‘wicked problem’. The term ‘wicked problem’, first introduced by Rittel in West Churchman’s seminars at Berkeley, was in reference to his conceptualization of the impossible challenge of dealing with significant social issues using traditional, rational, ‘problem solving’ methods. In most cases what are miss-diangnosed as ‘wicked problems’ are actually complex or complicated problems that can be simplified or broken into smaller 'tame' problems allowing for a straight forward 'problem solving' approach to be taken. This approach is believed by many to be capable
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